IT'S TIME
TO DESIDE

CAMPAIGN, BROADCAST, SOCIAL, DIGITAL

CLIENT
Twix

The smaller the difference, the bigger the opinion.

AGENCY
BBDO NY

Left and Right TWIX finally got their own packs, which makes sense, since they are completely different. We asked Twix fans to pick a side by emphasizing how ridiculous it is to assume two totally different things are the same.

ROLE:
Creative Director


TEAM:
Peter Kain, ECD
Gianfranco Arena, ECD
Peter Alsante, CD
Brian Stokely, ACD
Martins Zelks, ACD

 ©2026

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